“Communications can be daunting, but Julia helped us to define a clear path through strategic thinking and a skilful methodology. She helped us view WR-AP from a different perspective and provided invaluable information on to how to articulate our message in the right way to the right audiences.”
WR-AP is an energetic young practice working collaboratively with partners who share their passion for architecture’s role in creating a balanced relationship between society and the planet. Their varied work spans individual homes and inclusive regeneration projects to places for study, work and play.
Max and Sean approached me to develop a communications strategy aimed at growing the reputation of the studio in line with their target sectors, establish clear messaging and create a structure to consistently highlight their work.
Following workshops and research to get a clear sense of their practice vision, and interviewing several clients, I created an approach which emphasised valuable areas of expertise relevant to their ideal clients, advised on a range of content and mapped the best ways to reach specific audiences.
© WR-AP Architects